By Patricia Montague, CAE, Chief Executive Officer 2013-09-04 19:43:46
Eager to Engage I am writing this column in Atlanta, attending the American Society of Association Executives (ASAE) Annual Meeting along with three other SNA senior managers. This is an opportunity for us to focus on our own professional development so that we can help SNA to continue to grow and prosper. (Yes, there actually is an association for association management staff!) The focus of this year’s ASAE conference is on enhancing member engagement and on nurturing and applying innovation. Just like our own Annual National Conference (ANC), the ASAE meeting is three jammed-packed days of general sessions, education sessions and new product exhibits. Each time I attend, I return home to SNA Headquarters with new ideas to enhance the services we provide for you, our members. It’s hard to believe it’s only been a handful of weeks since many of us gathered in Kansas City for ANC 2013. While each ANC marks the end of SNA’s business year, and we celebrate all of the achievements of the past 12 months, the conference is also a beginning. For members, it’s an opportunity to learn what’s new in school nutrition in preparation for the coming year. For the Association, a new president takes the reins and a new Plan of Action is implemented to advance SNA’s strategic initiatives. The theme for SNA’s 2013-14 Plan is Positive Partnerships for Healthy Results. SNA is very fortunate to have so many different partners in advancing our shared mission and vision, and it’s critical that we work together to nurture and enhance those relationships. One of my top goals for the year ahead is to step up my own efforts in making time to engage with many partners among our state and national leadership, as well as in industry, USDA and our allied organizations. I know how important it is to pick up the phone and ask for feedback, set a lunch date to reconnect, visit a school cafeteria, sit down and brainstorm fresh ideas together and seek out opportunities to work collaboratively. Indeed, it’s something I really enjoy, but haven’t had much time for in the last whirlwind months. How about you? Have you taken that extra step to enhance existing partnerships and build new ones lately? While I know this will be a busy year meeting the challenges of new regulations, I still want to challenge each of you sto identify one or two partnerships in your school, district, state association or business and make a commitment to nurture and enhance those relationships and enjoy the healthy rewards that will result. I look forward to hearing about your many success stories.
Published by School Nutrition Association. View All Articles.
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