Optometric Management Special Edition 2011 : Cover 1

SPECIAL EDITION Management SPECIAL EDITION 2011 www.optometricmanagement.com OPTOMETRIC ® Adapting to the of Changing Landscape Optometry Learn how you can prepare for these unprecedented challenges and opportunities. INSIDE: How to prepare for the baby boomers PAGE 14 ■ What healthcare reform means to your practice PAGE 20 ■ Evaluating and implementing electronic health records PAGE 28 ■ What’s new in contact lenses? PAGE 32 ■ Breathe new life into your contact lens business PAGE 38 ■ Building a better business model PAGE 44 ■

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